Phoenix Shopping Festival 2026 Opens in Chennai; Malavika Mohanan Attends Launch

CHENNAI: The Phoenix Shopping Festival (PSF) 2026 was launched at Phoenix Marketcity Chennai on Friday, with actor Malavika Mohanan participating in the inaugural event.

The festival, which will run until the end of July 2026, features seasonal discounts across fashion, beauty, lifestyle, accessories and electronics categories. Organizers said shoppers can avail discounts ranging from 30% to 50% at participating stores.

More than 300 national and international brands are taking part in the festival. In addition to shopping offers, customers can participate in reward programs, giveaways and other engagement activities planned throughout the event period.

Speaking at the launch, Malavika Mohanan highlighted the importance of personal style and individuality in fashion. She also noted that shopping destinations today offer a combination of retail, entertainment and lifestyle experiences.

The festival is being held across Phoenix Marketcity Chennai and Palladium Chennai, and will continue until July 2026.